Do improvements really add to the value of your website?
Are they cost effective? What about issues like on-line shopping?
The customer attraction value of your website may slip-if you don’t watch out.. makeover your website now (even though you don’t intend to sell anything from it!).
Does that sound silly?
Many website owners are learning the hard way that, the attraction value of a website is a living thing, likely to shrivel without the care and attention it needs.
Nothing makes the hard facts about a website’s value clearer than getting potential customers to buy from it. Then suddenly, it stops… you feel the lack of a powerful database. Or the navigation becomes too clumsy to accommodate your growing products and services
Here are some facts to chew on:
- Seven out of ten websites in this country need some repair right now just to stop customers from moving on.
- In a recent survey one out of every four websites in this country needs simpler navigation whilst one in every three needs more comprehensive content.
Why haven’t these website owners done something?
Is it too difficult, or too expensive? Many of them must think so. If they do, they’re wrong!
