You may not really believe this, but the number one complaint of web visitors is that ..
Beware the Cybersquatters. Just Ask Morgan Freeman.
This has been done to everyone from Julia Roberts and Bruce Springsteen, Morgan Freeman
Great Content Ideas for Posts or Blogs
If you’re looking for ideas for blog or posting content, then try this. Go to google search. Type a question or phrase in the search box and watch the autocomplete…
10 Common Mistakes People Make in Naming a Company
Your company name influences how people think, feel and react to your brand. Some things to consider are..
Push and Pull Your Way Into Your Customers Hearts
With the huge surge into the digital marketplace, we’re moving more now into PULL marketing tactics rather than the traditional PUSH tactics. Push Tactics This is the traditional way that…
Content is King.. HUH?
Unless you’re a turnip farmer, lazily chewing on a piece of straw pondering the possibility of rain in the coming month and whether to turn another ‘nip or have a…
When Your Website Vanishes… Who Ya Gonna Call?
What’s worse than your website suddenly disappearing from the Internet? How about not knowing who to call when it happens! Website hosting and being a Webmaster is all about service,…
10 Reasons Why You Should Never Compete on Price
When it comes to your fees…. Have you ever been tempted to compete on price to give your business a little boost? Then THINK AGAIN! Undercutting your competition to win…
Stop Talking About Yourself and Give Me A Solution
I’m looking for a solution to my problem. BUT, Why would I call you, buy from you, if all you do is talk about your company? You talk about yourself,…
If It Walks Like a Duck, Looks Like a Duck, Then It’s Probably A…
I know you don’t want to hear this but I’m going to say it anyway… You are SO predictable. And you know what? So am I, and so is everyone…
Productivity Hack 1
Do you find yourself sometimes being way too busy but seemingly getting nowhere? Is your ‘to-do’ list growing whilst not much seems to be getting ticked off? There are days…
4 Productivity Hacks to Encourage You to Get SH#T Done and Keep the Panadol in the Cupboard
What do you do when you have stuff to do and you just want to stay in your cave? Here’s 4 productivity hacks to encourage you to get sh#t done…
4 Critical Things You Probably Didn’t Know About Advertising on Facebook
Are you Advertising via Facebook? Someone I know who spends over $65k a year with Facebook had his account (and all associated accounts) shut down without warning. Imagine. After many…
Social Media and Your Small Business. Do You Really Need It?
‘Businesses who are not using social media within the next 3 to 5 years will not survive’ according to leading professionals. You’ve heard that you should be using Social Media,…
Social Media – As an employer, you need to be aware
Social media like anything has many facets. Some of them you may not be aware of, yet as an employer perhaps you should be. Social media – the good, likeable…
Social Media and Attracting Clients
POINTS TO CONSIDER: We do business with those we know, like and trust. Share lots!Share frequently.Share info that gives value, value, value!Share your knowledge.Share what makes you who you are.Share…
10 Recommendations for a Strong Brand Identity
Your identity (logo and branding elements) Consult a professional Print shops and publications may offer to typeset your business name or design your logo for free when you place an…
Funny Marketing Concepts – Great Way to Teach Marketing & Branding
An oldie but goodie… You’re at a party with a bunch of friends and see a gorgeous woman. One of your friends goes up to her, and pointing at you…
It’s So Much More Valuable Than Just Being a Logo…
The pure marketing power of a logo is never to be underestimated, here’s why….[+ read more]
Toilet roll – Let’s get to the bottom of the panic for loo paper and how you can use this in your business!
Are you ‘bummed out’ because there’s no toilet paper left at the shops? Let’s get to the bottom’ of the panic for loo paper and how you can use this…
Time to Iron Those Business Cards!
There are some who work all the hours they can, bust their guts week in week out… slaving away to earn just enough to pay the bills. Having their own…
Wasting Your Money on Adverts That Don’t Work. Enough Already!
Ads That Don’t Work. Most ads, whether in print, TV, radio or social media… would put a screaming toddler to sleep during the first sentence because they are about as…
Email Addresses You Must Save to Your Phone!
If you have a basic mobile phone that doesn’t offer apps or even a decent web browser, you can still upload and publish content on to your favourite websites using…
How to CRUSH Your Competition in the Tendering Process
Yes, you can WIN projects and tenders! You have the experience, the staff, the equipment, the ability and your pricing is competitive… yet you’re losing more tenders than you’re winning?…
Branding Your Business – Back to Basics
What is ‘Branding’? A brand is… an idea or image of a product or service that consumers connect with. Branding is something that triggers associations in our minds. It’s what…
Whose Website Are Your Customers Seeing First?
Right now, a potential customer is using Google to search for a product or service that you offer. Whose website are they going to find first… yours or your competition?…
What Is SEO and How Does It Matter?
SEO is a cost effective way of beating your competitors and attracting more visitors to your website. It gets your business websites well placed in Google ….[+ read more]
Get the Best $ Value From Your Advertising
In whatever media your ads are presented, you need to get your sales message across effectively, this is where AIDA can help you…[+ read more]
SEO Is a Cost Effective Way of Beating Your Competitors an Attracting More Visitors to Your Site
The real secret of your website lies in its search engine position. Your website needs effective search engine strategy so that anyone can find you.
What will make search engines love your website?[+ read more]
3 Key Ingredients For An Irresistible Email Subject Line
E-Marketing With an ROI of around 4,300% (according to the Direct Marketing Association), email marketing practically pays for itself. The main issue is to get your emails read and it…
Your Website Not Getting Customers… Was It All for Peanuts?
You opened up a store or an office in your town. On opening day you pulled up your chair and waited for customers to come rushing through the doors with…