Google and other search engines need to fully understand what your website is about.
Once they’ve got that worked out, they rank it’s order of importance and relevancy in that field of information.
A website that is ‘optimized’ (called SEO ) for this specific purpose will rank higher than ones that aren’t.
Well ranked websites are in the first few pages of search engines.
By appearing on that first page of search results, your business achieves greater brand awareness and popularity from a wider audience.
If your website depends on search engines like Google and Yahoo! for traffic and sales, your search engine rankings are tied directly to your bottom line.
What is SEO?
SEO is a lengthy and ongoing process and can include but is not limited to:
* Research of search terms
* Keyword/phrase analysis
* SEO copywriting
* Link building
* Site map creation
* Search engine and directory submissions
* Article and newsletter submissions
* Forum posting
* Social networking
SEO is a cost effective way of beating your competitors and attracting more visitors to your website.
SEO is usually carried out by experienced professionals in this area.
Hipfish specialise in SEO, and we have a range of SEO plans to suit your budget. Whatever the size of your business, more traffic to your website is always a good thing – and we have the perfect plan to move you forward on the www.
